Acknowledgment
We acknowledge the Traditional Custodians of the land on which we work, the Tubba-Gah Wiradjuri and Dharug tribes. We pay our respects to all Elders, past, present and emerging.
About People of the Land
“People of the Land” is a cultural celebration and collaboration, embodying the essence of Australian indigenous artists and their profound connection to the land. It’s a showcase of their stories and artistry, a platform for these talented individuals to share their rich heritage with the world.
About the artist: Lewis Burns
Lewis Burns is a Tubba-Gah Wiradjuri man born and living in Dubbo, NSW. He has been learning about his Aboriginal culture for as long as he can remember.
He continues to practice and respect these life skills each day and still learns and grows from this ancient knowledge. Lewis’ love of his heritage is evident when you speak with him and depicted even more in his Aboriginal crafts, traditional dancing, didgeridoo performances, mural paintings and teaching.
Trajectory
He is very dedicated to sharing what he knows with others to help keep these customs alive.
Lewis paints in traditional Wiradjuri Aboriginal as well as contemporary styles. He has exhibited globally and performed globally with his handcrafted didgeridoos.
Each piece of Lewis’ artwork tells a story… A story that will live on forever through the generations, as the artwork is handed down from one family to another.
Vision
Importantly, Lewis is an artist member of the Indigenous Art Code which represents and commits to the insurance of ethical practices and fair treatment of artists and their art.
Lewis recently has focused on creating more contemporary designs that connect to both the modern view of art and still pay respect to his ancestry roots and indigenous culture.
This embracing of more modern designs allows Lewis to use technology to create more designs and variety.
General Information
What is the purpose of these promotional products with Indigenous artwork?
These products feature authentic Indigenous artwork designed by Aboriginal artists, celebrating their cultural heritage. They are intended to provide businesses with high-quality, culturally respectful merchandise that can also incorporate their own branding.
Can I customize the Indigenous artwork itself?
No, the Indigenous artwork layout and design cannot be altered. The artwork is created by Aboriginal artists who are compensated with royalties for their work. Maintaining the integrity of the design ensures respect for the artist’s vision and cultural heritage.
Why are these designs protected from alteration?
These designs are culturally significant and represent the artists’ heritage and storytelling. Altering them could compromise the cultural value and authenticity of the work. Additionally, it is important to ensure the artists’ creative rights are respected.
Are these products officially certified as Aboriginal-made?
Yes, all products are created in collaboration with Aboriginal artists who are fairly compensated through royalty agreements. Our products adhere to ethical standards of collaboration and authenticity.
Branding & Customisation
Can I add my own logo or branding to the product?
Yes, there are designated areas on each product where your logo or branding can be placed. The Indigenous artwork remains unchanged, but your branding will be seamlessly integrated into the available space.
What areas are available for customization?
Each product has specific areas reserved for branding. These are in areas where there are blank sections of the product. Guidelines are provided in the artwork templates for placement to ensure your branding looks great while respecting the original design.
Can I change the colours or reposition the Indigenous artwork?
No, the Indigenous artwork is fixed and cannot be recoloured, resized, or repositioned. This preserves the integrity of the artist’s work and respects the cultural significance of the designs.
Can I request a completely custom design that incorporates Indigenous artwork?
Full customization involving changes to the existing artwork or completely new designs is only available for orders of 1,000 units or more. For smaller orders, only your branding can be added to the designated areas.
What file format is required for submitting my branding?
We recommend downloading the product template, placing your logos in there and submitting your art file as an Adobe Illustrator (.AI) file. We can also drop your logo/s into the product template for you. In this case, you can send us your logo or branding elements in high-resolution vector formats such as .AI or .EPS to ensure the best quality when applied to the products.
Ordering & Pricing
What is the minimum order quantity?
Please refer to the specific product page for their minimum order quantity. However, if you require full customization of the artwork, a minimum order of 1,000 units is required.
How much does it cost to add my branding to a product?
The cost of adding your branding depends on the product type and the complexity of the customization. Please contact us for a detailed quote.
Are there additional fees for using Indigenous artwork?
No, the cost of the Indigenous artwork is included in the base price of the product. Artists receive royalties for their designs, which is part of our commitment to respecting and supporting their work.
Artwork Approval & Production
Will I receive a proof of my branded product before production?
Yes, once you provide your branding elements, we will prepare a mockup showing how your branding will appear on the product. Production will only proceed once you have approved the mockup.
Can I make adjustments to my branding placement?
Yes, adjustments can be made as long as they fall within the designated branding areas.
Ethical & Cultural Considerations
Why can’t I alter the Indigenous artwork?
The artwork is created by Aboriginal artists and holds cultural significance. Altering it would not only compromise the artist’s vision but also potentially disrespect the cultural heritage it represents.
How are the artists compensated?
Artists receive royalties from every sale of their designs, ensuring they are fairly rewarded for their work and cultural contributions.
Can I create my own Indigenous-inspired artwork for the products?
We strongly discourage creating Indigenous-inspired artwork unless it is done by an Aboriginal artist with proper cultural permissions and respect. Our approach ensures authenticity and supports Aboriginal communities.
What steps are taken to ensure ethical collaboration with artists?
We engage with Aboriginal artists directly through fair royalty agreements, ensuring transparency and mutual respect. We are committed to preserving the cultural integrity of their work.